Owner of Networking Group, Southwood Social

Hayley Southwood grew up in a small town, where a protective upbringing often stifled her creativity. Struggling academically but thriving in art and English, she faced skepticism about her future. Initially encouraged to pursue a trade, she reluctantly entered childcare. After marrying young and having two children, Hayley sought to create a nurturing environment for her boys, opening a private nursery school at 25. However, life took a turn when her mother was diagnosed with terminal lung cancer, prompting her family to return home. In a moment of inspiration, she purchased an ice cream van, an unconventional venture that would change her life. Using social media to document her journey, Hayley gained recognition, leading to features in over 100 magazines and a life-changing coaching experience.

Now, as the founder of Southwood Social Hub, she supports a vibrant community of 250 self employed women, dedicated to fostering creativity, connection and encouraging women to believe in themselves a little bit more!

Website: www.southwoodsocialhub.co.uk

Socials: @southwoodsocialhub @southwoodliving

Co Owner of Coastal Media

Discovering yoga and the wider world of wellbeing has been the biggest turning point in Gabriella’s life and business.

The more she’s focused on self-development, the more her business has grown. A committed yoga lover and cold-water swimmer, Gabriella is the founding partner of Coastal Media, a Norfolk-based marketing agency and training provider offering practical, tailored support for small local businesses. She’s also the creator of Norfolk Uncovered, a non-profit website and social platform dedicated to celebrating the very best of Norfolk.

With over a decade of experience across marketing, sales, and people operations, Gabriella has worked with hundreds of small businesses to help them grow with confidence. Early in her career, she worked with PwC to reshape the strategic approach to small business sales and marketing for one of the UK’s leading advertising agencies.

Beyond her day-to-day work, Gabriella runs free small business meet-ups in Cromer, donates her time and skills to support local events and good causes, and mentors young women from under-represented backgrounds at multi-national businesses. 

www.coastalmedia.biz

instagram: @coastalmedia.biz

Owner of Hustle, and all round inspiration

I’m Bobby — dad of two, founder of Hustle, and someone who used fitness to completely turn my life around. I don’t come from a business background. I just know how powerful training can be when life feels chaotic or heavy. That’s what got me into boxing in the first place — and that’s what led to starting Hustle.

I’ve worked hard to build spaces that feel welcoming, supportive, and real. I’m not interested in ego or hype — I care about community, mental health, and helping people feel stronger in and out of the gym. Everything I do now — from gym sessions to cold dips, workshops, and even creating Strong Mums Club— is about creating things that matter to me and the people around me.

Hustle is more than a gym — it’s a community for people who want to feel better, train hard, and stay grounded. We run two locations in Norfolk (Norwich & Wymondham), each offering boxing, strength training, HYROX, recovery (sauna & ice baths), yoga, and more.

We work with all levels — from beginners to competitive athletes. But we’re especially focused on everyday people juggling real life: work, kids, stress, and everything in between. That’s why we offer classes for mums with babies, over-60s training, youth boxing, and corporate wellness too.

We believe fitness isn’t just about the body. It’s about mindset, connection, and doing something good for yourself. You don’t need to be the fittest in the room — you just need to show up.

Website: https://www.doyouhustle.co.uk

Instagram: @hustle_norwich @hustle_wymonhdam

Founder of Feel Good Norfolk

My name is Sarah Groves, and I’m the founder and director of Feel Good Norfolk. My journey into wellbeing work is deeply personal. When I was 15, my mum took her own life after many years of struggling with her mental health. That loss profoundly shaped my life and led me to face my own emotional and mental health challenges. Over time, I found a path to healing through various wellness practices - like yoga, reflexology, time in nature and other supportive therapies. These experiences helped me process grief, rebuild resilience, and reconnect with a sense of hope.

But I also saw how hard it is to find the right support, particularly non-medicalised support - especially when money is tight or you’re navigating trauma, illness, or emotional distress.  Becoming a wellbeing practitioner in 2009 meant a whole new world opened up to me, but I realised that world can be rather exclusive and so, in 2019, I founded Feel Good Norfolk to change that.  I wanted to create a space where people can easily find and access the wellbeing businesses of Norfolk, and to build a community where we start to make real connections and conversations.

Feel Good Norfolk is a free online wellbeing directory that unites 140+ local, vetted wellness practitioners and this network has been growing every week since we launched the directory in November 2024.

www.feelgoodnorfolk.co.uk

@feelgoodnorfolk